How to Make Money on OnlyFans: A Beginner’s Guide

by Charles

Chief Marketing Officer at Adent.io

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- 11 mins read

What if your content could pay your bills, fund your dreams, and give you full control over your personal brand? That’s the promise of OnlyFans – a platform where creators turn attention into income and authenticity into a business model. 

In an era where side hustles are the new safety nets, learning how to make money on OnlyFans isn’t just trendy – it’s strategic. Whether you’re sharing sensual content, fitness tips, feet pics, or BTS moments, success comes from smart planning, audience connection, and consistent value.

This beginner’s guide will show you how to launch, grow, and thrive with proven tactics on pricing, promotion, and monetization. And if you’re ready to take full ownership? You’ll also learn how to create a website like OnlyFans and build your own platform.

Why is OnlyFans a Legit Way to Make Money?

OnlyFans has firmly established itself as a legitimate and lucrative platform for content creators. With over 4 million creators and more than 300 million registered users, it has generated $6.63 billion in gross revenue and paid out $5.32 billion to creators in the last fiscal year alone.

Moreover, OnlyFans offers a direct creator-to-fan monetization model, enabling stable and predictable income streams from subscriptions, tips, and PPV content.

Despite its association with adult content, OnlyFans supports a broad range of creators, including fitness coaches, chefs, musicians, and artists, making it a versatile platform for anyone looking to monetize their skills or passions.

Who’s Making Money on OnlyFans and How Much?

From full-time sex workers to side-hustling college students and high-profile celebrities, creators of all levels are earning real income on OnlyFans. Here’s a breakdown of how money is being made:

Top CreatorsEstimated Monthly EarningsContent Type
Sophie Rain$4MUnique Niche (Virgin Branding)
Coco Austin$9MGlamour, fashion & lifestyle, no explicit nudity
Erica Mena$4.49MReality-star content, personalized engagement

1. New Creators

Many beginners make $500–$2,000/month within the first few months by:

  • Pricing subscriptions between $5–$20/month
  • Offering custom content and pay-per-view extras
  • Selling “girlfriend experience” chats, sexting, and voice notes

2. Niche Creators

Creators in fetish, cosplay, feet pics, and audio erotica niches are consistently earning $1K–$10K/month by serving ultra-specific, underserved audiences.

The key isn’t having millions of followers, it’s building a small, loyal audience willing to pay for intimacy, exclusivity, and interaction.

📌Pro Tip: Don’t stress! Starting fresh is totally doable. Follow our expert tips to launch your OnlyFans confidently, even without followers, and learn how to avoid restricted words that could hold you back.


Is OnlyFans Still Profitable in 2025?

Yes! OnlyFans is still wildly profitable. But it’s no longer about just showing up. It’s about strategy, niche positioning, and delivering consistent value to your fans. The platform continues to evolve, and so does the way creators make money.

1. Current Trends and Platform Stats

OnlyFans creators gender distribution showing 84 percent female, 14 percent male and 2 percent other in a chart
Data from Simplebeen on OnlyFans Creator Stats
  • OnlyFans receives over 250 million visits globally in 2025, with nearly half of the traffic coming from the US. Mobile traffic dominates at nearly 84%.
  • The platform takes a 20% commission on creators’ earnings, leaving creators with 80% of their revenue.

2. Market Saturation vs Real Opportunity

It’s true, the platform is more crowded than ever. But saturation doesn’t kill opportunity. It weeds out the unprepared.

Most creators don’t treat OnlyFans like a business. They post inconsistently, avoid marketing, and burn out quickly. This opens space for intentional, niche-focused creators to dominate.

What Gives You an Edge:

  • A defined niche (e.g., femdom JOI, stoner girl-next-door, cosplay GFE, foot teasing)
  • High-quality visuals or voice content
  • Strong personal branding and consistent presence on external platforms (e.g., Reddit, TikTok, Telegram)
  • Offering personalized services like customs, voice notes, or fan shoutouts

Remember: you don’t need to be a top 1% creator to earn real money. Even mid-level creators (top 15% to 30%) are pulling in $2K–$8K/month by tapping into niche communities and offering value that feels personal.

📌Pro Tip: Going solo isn’t your only option – team up as a couple and double the charm! Dive into our expert tips on how to make money on OnlyFans together and build a thriving duo brand.


How to Make Money on OnlyFans?

Discover exactly how to make money on OnlyFans by mastering the art of building loyal fans, creating irresistible content, and turning your passion into profit like top creators do.

Step 1: Setup Your OnlyFans Account 

The first step to making money on OnlyFans starts with creating your account. Visit OnlyFans.com and sign up using your email or social media. After registration, you’ll need to verify your email and submit identity and age documents to comply with legal requirements and unlock monetization features. This process usually takes 24 – 48 hours for approval.

Once your account is active, focus on setting up a profile that sells. Choose a clear, professional profile picture and banner that reflects your niche – whether it’s fitness, cosplay, adult content, or lifestyle.                   

Sophie Rain OnlyFans profile with user bio
Sophie Rain OnlyFans Profile That Sells

Write an engaging bio and a warm welcome message that hooks visitors and encourages subscriptions. Defining your niche early helps you stand out in a crowded market and attract loyal fans.

Next, build a content plan & posting schedule that keeps your audience engaged. Successful creators post a mix of photos, videos, voice notes, and interactive content regularly, ideally 3–5 times a week. 

Batch content in advance to stay consistent, especially around holidays or busy periods. Use tools like content calendars and scheduling apps to automate posting, saving time and maintaining steady growth. Consistency and quality are your best allies for turning followers into paying subscribers.

Step 2: Monetization Strategies on OnlyFans

Maximizing earnings on OnlyFans requires a multi-faceted monetization approach. Here’s a breakdown of the top strategies that beginner creators can implement to boost earnings effectively.

1. Subscription Pricing: Free vs. Paid Models

Choosing between a free or paid subscription model is crucial. Paid subscriptions create immediate revenue and attract serious fans willing to invest, with typical monthly prices ranging from $5 to $20

Subscription section showing a blue 'Subscribe for Free' button
Free Subscription in OnlyFans

Free subscriptions can build a larger audience faster but rely heavily on pay-per-view (PPV) content and tips for income. Many creators combine both offering free subscriptions with exclusive paid posts and upsells.

2. PPV Content and Premium Upsells

PPV messages allow creators to send locked photos, videos, or personalized content that fans pay to unlock. This strategy generates significant extra income by offering exclusive, high-value content beyond the subscription. 

Creators can also upsell special requests, bundles, or themed content, encouraging fans to spend more per interaction.

3. Tips, Custom Content, & Live Streams

Tips are spontaneous gifts fans give to reward content or personalized interactions. Encouraging tipping during live streams or custom video requests creates a direct revenue boost. 

Annette's profile with message replies, live streaming, B/G, solo content, to make money on onlyfans
Annette’s OnlyFans Earning Tactics

Offering custom content, tailored videos, voice notes, or sexting sessions can command premium prices, sometimes earning several hundred dollars per request.

4. Bundles, Collaborations, and Merchandise Sales

Offering subscription bundles (e.g., 3 or 6 month packages at discounted rates) helps lock in long-term fans and stabilize income. Collaborating with other creators expands reach and attracts cross-audiences, increasing subscriber counts. 

onlyfans Subscription bundles showing month wise plans with discounts up to 40% to make money
Creators Attract Fans with Subscription Bundle Offers

Additionally, some creators launch branded merchandise or digital products (ebooks, guides) to diversify revenue streams beyond OnlyFans itself.

Step 3: Grow Your OnlyFans With Social Media

No matter how amazing your content is, you won’t make money on OnlyFans without traffic. That’s why growing your account through social media is essential. The goal? Build curiosity, drive clicks, and turn followers into paying fans.

1. Promote on High-Traffic Social Platforms

Leverage social platforms where your ideal audience already hangs out:

  • X (Twitter): The most OnlyFans-friendly platform. Post spicy teasers, behind-the-scenes shots, and retweet fan praise. Link directly to your OF.                   
Coco Austin promotes her OnlyFans through her X (Twitter) account to drive more engagement.
Coco Austin Uses X to Tempt Fans to Subscribe Her OnlyFans Account
  • Reddit: Post in niche subreddits aligned with your OnlyFans content (e.g., r/NSFWcosplay, r/gonewild). Reddit users love authenticity and custom content offers.

  • TikTok & Instagram: Keep it SFW but undeniably flirty. Use viral sounds, playful transitions, and tease just enough to spark curiosity. To use Instagram to promote OnlyFans smartly, master the art of subtlety – think clever captions, soft-sell Stories, and that all-important “link in bio” leading to your Linktree or smart link. Drive traffic without getting flagged.

  • Snapchat: A great tool for VIP access and custom content teasing. Combine with exclusive chat offers for higher engagement.

2. Use Teasers and Smart Links to Attract Subscribers

Create curiosity-driven teaser content: seductive captions, cropped previews, or storytelling that stops the scroll. Always lead followers to your smart link (Linktree, Beacons, Koji) that includes your OnlyFans, Telegram, tip jar, and more.             

Screenshot of Sophie Rain’s smartlink showing various social media platforms for fans to connect with her.
Sophie Rain’s Smartlink Connects Fans to All Platforms
📌Pro Tip: Don’t drop your OF link too soon. Build rapport first – then funnel them in.


3. Engage to Boost Retention and Loyalty

Retention is key to monthly income. Reply to comments and DMs, shout out fans, and ask what they want more of. Use polls, welcome messages, and personalized notes to create a fan experience, not just content delivery.

4. Other Proven Growth Methods

  • Collaborate With Other Creators: Cross-promote via shoutouts or duo content. This instantly doubles exposure to loyal audiences.
  • Build an Audience Outside OF: Launch a private Telegram group or a fan site where you control your traffic and upsell special perks.
  • Use Porn Tube Sites: Platforms like Pornhub, xVideos are goldmines for visibility. Upload soft or blurred teaser clips with watermarks and OnlyFans links in the bio.

Growth is a game of consistency, curiosity, and connection. Use every platform as a funnel and keep nurturing your fans once they’re in. Creators who market smart and build strong off-platform communities are the ones cashing in big.

Step 4: Engaging With Fans & Maximizing Tips

Engagement is the cornerstone of maximizing tips & retaining high-value subscribers on OnlyFans.

1. How to Write Messages That Convert

Your DMs are your money-maker. Whether it’s a welcome message or a PPV  offer, make it:

  • Personalized: Use their name, reference a previous comment, or tailor suggestions.
  • Teasing: Give just enough detail to spark curiosity. Example: “I just filmed something so wild… should I show you?”
  • Conversational: Avoid robotic scripts. Be playful, sultry, or sweet—depending on your brand voice.
📌Pro Tip: Always pair locked content with seductive captions. Your words sell the content as much as the thumbnail.

2. Voice Notes, Custom Videos & Sexting Tips

Fans crave intimacy. Use tools like voice notes to send moans, greetings, or whispered fantasies, these feel incredibly personal and command higher tips.

Custom videos are a goldmine. Offer tiered pricing for short messages, roleplay scenes, or fetish content. Ask fans for detailed requests – it builds emotional investment and increases satisfaction.

For sexting, set boundaries and price points upfront. Use a mix of voice, text, and timed pics. Sexting menus with token-based pricing makes it fun and profitable.

3. Retention Strategies for High-Value Subs

Keeping your top spenders happy is easier (and more profitable) than constantly chasing new ones. Here’s how to retain them:

  • Send weekly appreciation messages or thank-you videos
  • Offer exclusive perks to loyal fans: priority customs, discount bundles, or early access
  • Track big spenders and give them VIP treatment with free teases or surprise gifts

You can also use automation tools to schedule birthday messages, monthly shoutouts, or locked galleries. The goal: make every fan feel like they’re the only one.

Engagement = Earnings. The deeper your fan connection, the higher your tip volume and lifetime subscriber value. Combine seduction with smart strategy and you’ll never need to chase low-value followers again.

Step 5: Advanced Tips to Maximize Income on OnlyFans

Once your OnlyFans is up and running, it’s time to optimize and scale. The top 5% of creators don’t just post—they use data, psychology, and sales tactics to maximize every fan interaction. If you’re serious about turning content into a sustainable business, these advanced strategies will take your earnings to the next level.

1. Understanding Your Analytics

Your dashboard holds the key to growth. Use OnlyFans’ built-in analytics to track:

  • Top-performing posts (format, length, caption)
  • Subscriber behavior (what makes them tip, stay, or churn)
  • Message open rates and click-throughs

This helps you double down on what’s working and refine what’s not. For example, if custom videos bring in the most revenue, offer more tiers or bundle packages to scale that income stream.

2. Tiered Subscription Levels

Offer multiple subscription tiers to cater to different fan types:

  • Base Tier ($5–$10/month): General content access.
  • Mid Tier ($15–$25): Exclusive content, custom clips, or premium photo sets.
  • VIP Tier ($50+): 1-on-1 chats, monthly custom videos, early access, and free unlocks.

Tiered access not only boosts earnings but also increases fan retention and perceived value.

3. Upselling & Bundling Strategies

Treat your content like an online store. Use:

  • Upsells after purchases: “Liked that custom? Want the uncut version for $25?”
  • Bundles: Offer discounted PPV packs (e.g., “Valentine’s Weekend 5-video bundle for $39”)
  • Loyalty bundles: Give discounts to long-term fans who stay subscribed or refer others.

Position every piece of content as part of a sales funnel that leads fans to spend more, stay longer, and feel rewarded.

4. Seasonal Content Offers & Challenges

Create urgency & novelty with limited-time offers:

  • Holiday bundles (e.g., “Spicy Santa Set” or “Halloween Strip & Treat”)
  • Themed challenges (e.g., “7 Days of Sexting” or “30-Day Strip Tease Countdown”)
  • Flash sales during low-engagement months

Fans love events and exclusive drops especially when framed as once-in-a-lifetime.

Advanced monetization is all about leverage. Know your numbers, segment your fanbase, and constantly offer value in new ways. 

Track Income, Taxes & Legal Considerations

Making money on OnlyFans is thrilling, but keeping it requires smart management. Whether you’re earning $500 or $5,000 a month, treating your content like a real business is non-negotiable. That means knowing where your money goes, reporting it correctly, and protecting yourself legally.

How to Manage Your Earnings Smartly💵

OnlyFans pay out weekly, but don’t treat it like fast cash. Set up a separate bank account for your content income and follow the 50-30-20 rule:

  • 50% for taxes & business expenses
  • 30% for reinvestment (gear, marketing, etc.)
  • 20% for personal income

Consider using a business entity (like an LLC) to manage risks and claim deductions. Track every tip, PPV sale, and subscription renewal – it adds up quickly.

Tools for Tracking & Reporting Income📊

You’re self-employed, so it’s your job to report income and file taxes. Use digital tools like:

  • QuickBooks Self-Employed
  • Wave Accounting
  • Notion or Google Sheets (for manual tracking)
QuickBooks Solopreneur homepage highlighting tools for self-employed finances and maximum tax-deductions
Source: QuickBooks

Many successful creators also team up with an OnlyFans agency (not affiliated with the platform) that helps manage accounting and financial tasks.

Make sure you’re tracking:

  • Earnings from subs, tips, DMs, and custom content
  • Platform fees and transaction cuts (OnlyFans takes a 20% cut)
  • Business expenses: lighting, outfits, cameras, software, even your phone bill

Filing quarterly taxes is often required, missing deadlines can cost you.

Safety, Privacy & Copyright Basics🔐

OnlyFans creators face unique legal and privacy challenges. Here’s how to protect yourself:

  • Use a stage name and keep your personal identity separate
  • Blur identifiable tattoos or surroundings in content
  • Watermark your content before uploading to prevent leaks
  • Set up 2FA (two-factor authentication) on all your accounts

For copyright, remember: you own the rights to everything you create, but once leaked, DMCA takedowns must be filed immediately. Use services like:

  • BranditScan
  • CamModelProtection
  • DMCA.com

Also, avoid using copyrighted music or brand logos in your content—this can lead to platform flags or takedown notices.

Profit without protection is a trap. The most successful creators manage their money like entrepreneurs, guard their content like assets, and stay legally clean to scale safely.

Real-Life Success Stories: Learn from Top Creators

Making bank on OnlyFans is just a dream? These real-life success stories prove otherwise, uncover how top creators turned selfies into six figures, and what they wish they knew before their first post.

From $5K to $300K/month: Annie Knight

Once a marketing professional, Annie Knight launched her OnlyFans journey making $5K/month. Going full-time transformed her income – $30K/month quickly turned into $100K/month        

top OnlyFans creator Annie posing in the beach
Annie Knight – Top OnlyFans Creator

But a bold viral stunt in 2023 catapulted her earnings to a jaw-dropping $300K/month, or $3.5 million/year. Her formula? Strong personal branding, clever publicity, and financial discipline.

Six-Figures from Day One: Jade Nicole & Kitty Morgan             

OnlyFans creator morgan edwards posing before building
OnlyFans Creator Morgan Edwards, aka “Kitty K.

Business Insider highlights creators like Jade Nicole, who hit seven figures with just ~1,000 fans, and Kitty Morgan, who made $1M in 18 months via niche content and personalized engagement.

What Top Earners Wish They Knew

Key advice from creators who’ve been there:

  • Consistency is king: Scheduled content keeps engagement high.
  • Fan connection matters: Authentic interactions foster loyalty
  • Reinvest in promotion: Candice Kloss used thousands of dollars/month for shoutouts 
  • Find your niche & test: Top earners emphasize market research, trials, and promo experimentation.
  • Use the right platforms: Promote on Reddit, X, TikTok, Instagram, and Telegram .

Final Thoughts

Making money on OnlyFans requires a strategic blend of consistent, high-quality content, authentic fan engagement, and savvy marketing across social platforms. Successful creators focus on niche specialization, personalized interaction, and diversified income streams.

Leveraging tools such as scheduled posts and analytics further boosts growth and earnings.Want to level up even faster? xModel by Adent.io is a powerful white-label fansite solution built for adult creators and cam models. With full control over your brand, content, and monetization, plus zero revenue cuts, xModel helps you keep 100% of your income while building a scalable, independent business on your own terms.

FAQs About How to Make Money on OnlyFans

1. Do You Need to Show Explicit Content to Make Money?

No, explicit content is not required to earn on OnlyFans. Many creators succeed with niches like fitness, cooking, art, and lifestyle, offering exclusive, non-explicit content to paying subscribers.

2. How Much Can Beginners Expect to Earn?

Beginners typically earn from a few hundred to around $1,000 per month within their first 90 days, depending on niche, consistency, and promotion efforts.

3. Can You Stay Anonymous on OnlyFans?

Yes! Creators can maintain anonymity by using pseudonyms and avoiding showing identifiable features, though verification is required for payouts.

4. What Payment Methods do OnlyFans Use?

OnlyFans processes payments via credit/debit cards and bank transfers, ensuring secure transactions through their platform with a 20% commission fee.

5. Is OnlyFans Safe & Legal To Use?

OnlyFans is legal and employs strict content moderation and verification to ensure safety, prohibiting illegal, non-consensual, or exploitative content.

Charles

Chief Marketing Officer at Adent.io

Charles is the Chief Marketing Officer at Adent.io, where he directs marketing strategies that drive the company’s growth and innovation. Alongside his primary role, Charles also provides expert advice and tailored strategies to Adent.io’s clients, empowering them to thrive in the competitive adult industry.